I was always very intrigued by bands (rock bands) that grow as economical entities, and here I could think here of Iron Maiden which is told to own quite a bit of possessions (lands, investments), the plane that Bruce flies, etc.
Another example is Metallica which took their business very seriously and restricted the usage of their name (which is trademarked, OK, no issue here) in a very aggressive way. Maybe you remember the lipstick issue of 1-2 years ago, with that lipstick manufacturer that named his latest product Metallica. Bad business idea…
The reason I started this post is a news about Robert Trujillio who had a business deal with Fernandes Guitars long before joining Metallica, Fernandes Guitars being allowed to use Trujillo’s image in promotional materials, while providing him a load of custom bass guitars.
I don’t know the exact terms of the contract, but I do know that Metallica has a long going contract with ESP Guitars, which you probably are already aware of (who wouldn’t be!); I remember a large poster I had on my room wall about 10 years ago with Hetfield playing an ESP, moment when I was actually very interested in ESP guitars. Whatever…
Now, coming back to the point, Metallica sent Fernandes Guitars a cease and desist letter demanding them to no longer use Robert Trujillo’s name…
Here in Romania we have a saying: what came first? The egg or the chicken?
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